original character IP · est. 2024
Welcome to Yuki's Friends.
A character universe about tiny feelings, silly moments, and friends who make life a little softer.
A character universe about tiny feelings, silly moments, and friends who make life a little softer.
Yuki's Friends began as relatable comics and animations — and grew into a world of characters that people see themselves in.
Every character is a little messy, a little anxious, a little brave. They cry in college bathrooms. They eat cheesecake at midnight. They text their friend seventeen times in a row. Readers send them in DMs and say "this is literally me."
Today, Yuki's Friends is a growing emotional universe — comics, animations, short reels, and a cast of characters ready for plush, paper, plastic, and anything in between.
Numbers from the last 60 days. They're cute, but they also say something real about how much the audience wants more of this world.
From crying over spilled iced coffee to overthinking a text message, the cast of Yuki's Friends represents all the little anxieties we share.
Yuki's Friends is built around themes people already feel — and somehow haven't found a brand language for. Every story lives in one (or more) of these.
Yuki's Friends is open to selected partnerships, licensing opportunities, plush collaborations, collectible development, and brand projects.
